Imedi TV was founded in . The channel launched with the mission of providing a modern, technologically superior alternative to state-controlled broadcasting. It quickly established itself as a premier destination for high-quality news reporting, investigative journalism, and imported Western entertainment formats.
Imedi TV offers a wide range of programs, including:
The website lists a vast array of channels, covering a wide range of genres:
A 2019 study by the Georgian Institute of Media (GIM) found that during prime-time news, Imedi allocated 78% of political coverage to ruling-party officials, compared to 12% for opposition figures — a stark inversion of its pre-2012 profile (GIM, 2020). In parallel, Imedi launched patriotic entertainment shows, historical documentaries celebrating Georgian Dream’s policies, and live concerts featuring pro-government artists, blurring the line between journalism and political propaganda.
It is important to briefly mention the second, less common interpretation of the keyword "imedi tv." is a cloud-based and on-premise digital signage platform. Unlike the media network, it is a business-to-business (B2B) software solution designed to help companies in healthcare, retail, advertising, and other sectors manage visual communications. imedi tv
In contemporary media markets, Imedi TV is co-owned by Irakli Rukhadze, a prominent business partner of Georgian Dream's billionaire founder, Bidzina Ivanishvili. This alliance has solidified Imedi's positioning as an openly pro-government network. It frequently controls a massive percentage of the domestic television advertising market, giving it an economic advantage over struggling independent print and digital outlets.
A collage of logos from Imedi's most popular shows or a photo of the team behind the scenes. Which specific event or show
On weekends, Imedi shifts to long-form storytelling, profiling celebrities, war heroes, and successful entrepreneurs. This softer side balances the hard-hitting weekday political coverage.
Public opinion on the channel is polarized. Historically, a 2006 opinion poll found that 67% of Georgians trusted Imedi the most, far ahead of any competitor. However, more recent allegations of propaganda and sanctions have likely shifted this perception, particularly among pro-Western segments of the electorate. Nevertheless, data from 2025 shows that Imedi TV enjoys a near-monopoly in its home market, with 95.87% of its traffic coming from Georgia. The remaining viewership is scattered globally, with small but growing interest in Germany (1.29%), the United Kingdom (0.95%), and the United States (0.4%). Imedi TV was founded in
Imedi’s YouTube channel is a digital giant in the Caucasus region.
– A premier platform for local vocal talent.
party. This has led to several major international and domestic developments:
When you search for "imedi tv," the overwhelming result is the story of a nation's media landscape captured in a single channel. Imedi TV is more than just a television station; it is a political actor that has weathered scandals, allegations of propaganda, and international sanctions, all while maintaining a massive audience at home. Its future remains uncertain as it navigates a path between its local influence and global isolation. Imedi TV offers a wide range of programs,
Analyses suggest that Imedi TV largely supports the policies of the ruling party, providing a perspective that often contrasts with opposition-affiliated outlets like Mtavari TV 0.5.1 .
remains an unkillable giant. From police raids to fake invasions, from the death of its founder to digital rebirth, it has weathered every storm. As Georgia stands at the crossroads between Europe and Russia, democracy and authoritarianism, Imedi TV will undoubtedly be there, microphone in hand, shaping the narrative for millions of Georgian speakers around the world.
Imedi TV has had a significant impact on the Georgian media landscape. The channel has been at the forefront of promoting democratic values, freedom of speech, and critical thinking. Imedi TV has also played a crucial role in shaping public opinion and influencing the country's political discourse.
Imedi TV: A Pillar of Georgian Media and Controversy (Georgian: იმედი, meaning "Hope") is one of Georgia's most influential and highly-rated private television networks. Since its founding in 2003, the station has been a central player in the country’s political and cultural landscape, evolving from a voice of opposition to a dominant pro-government broadcaster. Historical Overview and 2007 Crisis The channel was established in March 2003 by the late Georgian tycoon Badri Patarkatsishvili
Furthermore, Imedi’s human-interest segments often result in tangible change. Stories about dilapidated schools or missing persons broadcast on Imedi frequently lead to government intervention or public rallies within 48 hours.